Category: CRM

By Cordelia Miller We all know that in today’s rapidly changing world, marketers–especially those working with younger populations–have to adapt to new digital platforms, or risk irrelevance. This is especially true in higher ed, where […]

By Cordelia Miller Throughout this series of blog posts on CRM best practices in higher ed, we’ve focused on how customer relationship management software can help future-proof your school—essential in today’s changing world. And what […]

By Cordelia Miller As a higher ed marketer, you already know that building brand loyalty is essential for your school’s long-term health—including keeping alumni engaged and drawing in a great class of applicants every year. […]

By Cordelia Miller There are many options out there for CRM, or customer relationship management, software. Today, we’re taking a look at which CRMs are suitable for higher education to help manage relationships with prospective […]